Ezoic

Ezoic automatically tests ad placements, sizes and layouts with machine learning, then sells the inventory programmatically — a managed step up from AdSense with a low $20 payout threshold.

Ezoic was founded in 2010 by Dwayne Lafleur and is headquartered in Carlsbad, California. Rather than serving a fixed set of units, it runs continuous multivariate tests across ad positions, densities and page layouts, then keeps whichever combination earns most per visitor while watching Core Web Vitals and bounce rate.

It sits between self-serve networks and premium managed partners: there is no hard traffic floor to join, publishers get a header-bidding demand stack that includes Google AdX, and payment runs Net-30 against a $20 minimum — a month's earnings are released at the end of the following month, around the 27th. Publishers who prefer larger, less frequent payouts can raise their own threshold in payment settings.